To see Great Britain re-invent itself as a sporting powerhouse over the last 3 Olympics still takes a little getting use to but don’t worry I’m not complaining about it, I’m loving it!
At the start of this summer’s Olympics I thought realistically the best we could hope for was to finish third behind the USA and China. To beat China into second place is incredible!
What’s been really great to see, is that we’ve continued to win medals in our strongest events like cycling, rowing and sailing but we’ve now become successful in sports like gymnastics where Max Whitlock won 2 gold medals. For most of my life I simply accepted that Britain couldn’t do gymnastics.
So the question everyone is asking is how have we become world beaters? From the nadir of 1996 it’s clear that lottery funding has transformed British sport. But it’s not just the money that’s being spent it’s how it is allocated that’s been crucial.
Every sport has its Olympic target in terms of medals they should be winning. Those sports that meet and exceed their targets like cycling get an increase in lottery funding, those that fail see a decrease. Success is rewarded and failure is punished. This may be harsh but after London 2012 Britain’s swimming team has their funding reduced after failing to meet their targets but this time in Rio they’ve had one of their most successful ever Olympics.
What’s really changed in the last 10 – 15 years is that there has been better funding for our Olympic sports and structures have been put in place that create, nurture and sustain successful athletes.
Britain has always been a sporting nation but in previous Olympics our culture seemed to be one of ‘it’s the taking part that counts’. We had too much of the old amateur ethos.
We didn’t have the attitude of the old Soviet Union or today’s China who view sport as a way of showcasing national power and prestige. We occasionally won individual gold medals but that was a result of individual athletes succeeding on their own terms.
Today, in sports such as cycling, our athletes succeed not only because they have the talent, ability and desire to win but because they are part of a much bigger system that generates success. This is the key difference for me.
I certainly don’t miss the days of Team GB winning a handful of medals at Olympics, I always thought we underachieved, now we’re punching above our weight and it feels good. It’s inspiring to see athletes from all different backgrounds and all walks of life succeed in a variety of sports.
We don’t need to win to prove a point to the rest of the world. We can win because we want to be the best that we can be and this is what I love about our Olympic athletes.